Project details

Client

On 17th of May, 2018, the Italian Trade Agency organized a cooking show at the famous Italian Restaurant “ATTO PRIMO”, which is located in the fascinating scenery of the Bund in Shanghai. Triumph Asia supported the Italian Trade Agency for the media management and collateral services.

This promotional event aimed to make Chinese consumers more familiar with Italian organic products. These products were used by Atto Primo Restaurant’s chef Gianluca Serafini to prepare tasty recipes that he proposed to delight guests.